Finally, an ads that makes sense

Click from campaigns to ad sets to ads without anything freezing, and see the trend line of any KPI, for every Meta ad you run.

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How analytics works

Watch the trend,act on what moves.

  1. 1STEP 1

    See the trend of any KPI

    Pick any of 85 KPIs, in Meta’s own names, and watch how it moved day by day. Save the ones you check as a view.

  2. 2STEP 2

    From campaign to ad, at once

    Open a campaign, then its ad sets, then its ads. No spinner, no wait, each tab’s there the moment you click. Chasing a good number down takes seconds.

  3. 3STEP 3

    Pause without leaving

    See an ad bleeding money? Switch it off from its row, and it pauses on Meta right away.

Trends

Click a KPI and see where it’s heading

Pick any of 85 KPIs under Meta’s names and the chart redraws by day, week or month, always against the period before. Save the ones you check as a view.

  • 85 KPIs from Meta
  • Change vs. the period before
  • Your own saved views
We want to spend our time where we can make a difference. Development and analysis, rather than operations. That's why it's great to be able to cut down the time we spend setting up ads.
Ian Gwinner · COO, Neble & RohdeRead their story

Questions

Questions aboutanalytics.

  • Straight from Meta, for the accounts you connect. Adtool reads every campaign, ad set and ad, including the ones you built in Ads Manager, and the date presets end yesterday, just as Meta’s do.

  • All 85, in Meta’s own names: spend and delivery, traffic, purchases and ROAS, leads, video (hook rate, hold rate, ThruPlays), engagement, quality rankings and app installs. Add any of them to a view as a tile and a column.

  • Yes. Every campaign, ad set and ad has a switch on its row. Flip it and the status changes on Meta, using your own Facebook login, and the row shows what Meta reports back, so an ad under a paused campaign still reads as off.

  • About three years, as far back as Meta keeps insights. Pick 7, 14, 30 or 90 days, or any start and end date, and group by day, week or month. Long ranges group by week or month.

  • Each person keeps their own. Views save per person and follow you across every ad account you open.

Works well with

Launch the batch.Keep the evening.

Start free today, or watch your own ads go from files to live in one demo.

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